PROPERTY BRANDING SERVICES
When your brand evokes sentiments like expensive, sophisticated, premium, knowledgeable and caring, that’s exactly how the public, including your clientele, business partners and team, perceives it. The reverse is also true. A brand that feels thrown together, improvised, careless or salesy can irreparably damage your reputation before you even get a chance to offer your services.
We ensure your brand works for you, not against you. We aim to make your brand inspire more people to say, "I want that experience!"—accelerating your sales through a focused brand.
DAS is a property branding studio based in central London. From investors and developers to architects, agents and managers, we deliver a personalised, focused brand system that drives inevitable results for you.
7 PROVEN WAYS A FOCUSED BRAND WORKS FOR YOU
Premium Pricing
Quicker Trust
Faster Sales
Higher Profit
Recurring Clients
Efficient Team
Incredible Opportunities
OUR BRANDING SERVICES
Working across residential, hospitality and commercial sectors, we help property investors, developers and professionals gain a competitive advantage, scale their companies and grow their portfolios. By leveraging our extensive experience in design, architecture and property, we provide our clients with all-inclusive branding solutions.
We love developing timeless and sophisticated brands focused on our clients’ business goals and their clientele aspirations. We do this across multiple physical and digital touchpoints, helping you deliver a world-class experience to your clients, buyers, tenants or guests.
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We develop refined brand strategies and distinctive visual identities that translate seamlessly across print, digital, environmental, motion and web touchpoints. Every detail is considered for consistency, clarity and impact. Our approach aligns aesthetics with business objectives to position your property or service at the highest level.
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We design intelligent signage systems that integrate seamlessly with architecture and enhance the user experience. From refined indoor and outdoor signage to safety and accessibility solutions, every element is crafted with clarity, precision and elegance. Our work enables intuitive navigation across complex properties, environments and construction sites, while reinforcing a strong, consistent brand presence.
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We create sophisticated advertising and marketing materials that accelerate your sales. From print brochures to digital decks, branded websites and promotional products, each asset is designed to engage, inform and convert the right audience.
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We assemble and manage cherry-picked creative professionals to deliver premium photography, video and 3D visuals and copy for your project. We handle everything from budgeting and guidance to delivery, ensuring every asset is aligned with your brand and business goals.
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We deliver end-to-end coordination for brand asset implementation. We manage every detail—from budgeting and product specifications to vendor and material sourcing, fee analysis, and coordinating the print, production and installation process. Our workflow ensures efficiency, quality control and seamless delivery, without adding pressure to your team.
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We manage your brand’s aftercare to ensure long-term relevance and growth. From internal culture to outward promotional campaigns, we encourage team's alignment and brand consistency across all channels. Our strategic oversight identifies opportunities and strengthens market positioning.
YOU WILL BE IN A GREAT COMPANY
ABOUT DAS
Located in vibrant central London, DAS is led by Konstantina Kralj, Founder and Creative Director, with a background in architecture and property investing. She drives the studio’s mission to refine real estate branding—bridging the gap between designing and selling architecture.
The essence of our approach is to simplify your promotional and sales efforts into a focused brand system, resulting in accelerated sales and company growth, ultimately achieving your goals.
We intentionally operate as a small team of cherry-picked creative professionals to prioritise offering you a bespoke experience. Everything we do, we do in a professional, transparent and collaborative environment—constantly delivering solutions that matter and exceed client expectations.
Konstantina Kralj (Koni), Brand Strategist and Architectural Designer
7 FOCUSED BRAND ASSETS
Focused Brand Strategy
Unique Brand Offering
Inspiring Visual Identity
Targeted Communications
Converting Website
Aligned Team
Consistent Brand Management
WHY PARTNER WITH DAS
Most properties are designed to function, some with experience in mind and very few to lead. The same applies to companies and their offerings. Whether the property is your offering or the backdrop to your services, it’s your strongest brand impression and experience driver.
At DAS, we believe a company’s success lies in the perfect synergy between exceptional service, effortless sales and effective communication—also known as a brand. By leveraging the power of a brand, you can gain a massive market advantage.
When developing your brand with us, we focus on five key areas directly impacting your goals and the return on your investment. To eliminate all uncertainties, our partnership provides all-inclusive brand services and support as your business grows.
OUR PARTNERSHIP IS IDEAL FOR
Property Investors
Property Developers
Hotel Owners
Office Owners
Rental Owners
Estate Agents and Buyer Agents
Architects and Interior Designers
Other Property Professionals and Businesses
FREQUENTLY ASKED QUESTIONS
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At the end of the day, that’s a decision only you can make. We understand that a brand is an investment, but it’s one that delivers measurable, long-term returns. Companies that invest in developing focused brand systems consistently achieve greater market share, more sales and stronger pricing power. Our clients regularly find that the cost of missed opportunities, high expenses and ineffective marketing far outweighs the investment.
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Every project is unique, so we provide a bespoke proposal tailored to your needs. Professional brand development, visual identity or website design projects typically range between £40,000 and £10,000. Pricing guidelines are provided for reference only.
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The ideal time for comprehensive brand development is once your company has reached a turnover of about £3M, with steady income and consistent customer conversions. We often repeat this milestone as a comfortable stage for committing to the overall project, content production and printing costs.
However, we recommend booking a free consultation with us as early as possible when you’re ready to build a successful brand. Only once we understand your situation, challenges and goals, will we be able to advise you in your best interest.
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Our clients include residential, commercial and hospitality property professionals—from investors and developers to architects, agents and managers. We have partnered with small and large-team clients who felt it was time to scale their companies beyond sales and messy workflows. We approach each client individually and offer the best creative solutions we can successfully deliver.
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Our clients include residential, commercial and hospitality property professionals—from investors and developers to architects, agents and managers. We have partnered with both small and large-team clients who felt it was time to scale their company beyond sales and messy workflows. We approach each client individually and offer the best creative solutions we can successfully deliver.
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Project timelines vary based on the scope, complexity, vendors, availability and other factors. A mid-size project can take from 4 to 12+ weeks to complete. We’ll provide an accurate timeframe in your bespoke proposal.
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A branding project is just the beginning, not the outcome. Results depend on the implementation speed and how effectively a company follows through on its brand strategy every single day. Every project we take on is tailored to our clients’ different goals, requirements, capabilities, existing software and team size. All that’s required is your commitment and consistency in following our professional guidelines and support.
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Our business-first approach is designed to deeply understand your challenges and uncover market opportunities. We are unapologetic about asking insightful questions and requiring timely client commitment to ensure success. With our strategic brand framework, we’ve helped clients across diverse sectors achieve remarkable results—far beyond just a new logo or beautiful collateral.
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We offer all-inclusive content management on your behalf. This includes sourcing and coordinating premium photography, video, 3D visualisations, copywriting, etc. Free stock images and free fonts aren’t suitable for developing sought-after brands, so we may not take on a project if high-quality content cannot be provided.
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At DAS, we believe a successful return on your investment relies on a solid partnership. That’s why we don’t juggle multiple projects at once, ghost conversations or disappear after the project’s completion. What you’ll receive when partnering with DAS is:
All-inclusive brand development service.
Strategic business & creative framework for your best ROI.
Flexible deliverables option tailored to your needs.
Network of cherry-picked creatives and vendors.
Contractual agreement for peace of mind.
Client portal for seamless project communication.
2-day brand session at our or your location, or online if abroad.
Premium aesthetic quality for all projects we take on.
Precision-engineered designs for all usage scenarios.
Long-term support as your brand grows.
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Please book a free consultation with our Creative Director to discuss your business goals and challenges. From there, we’ll determine if we’re a good fit, as we only take on projects when we’re confident we can deliver successful results.

READY TO LEAD A WORLD-CLASS BRAND?
Partnering with DAS means leading a brand that’s seen, sought-after and profitable, with a results-driven, creative team at your side.
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