DUBROVNIK STUDENT DORMITORY
Property Branding
Brand Development, Visual Identity, Branding Guidelines, Logo Design, Print Collateral, Promotional Products, Sourcing, and Print Coordination.
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Client: Dubrovnik Student Dormitory, Croatia
We were honored to be called to design a new visual identity for the newest student dormitory in Croatia. The logo idea evolved from an architectural shape of a building floor plan. Three colors of the logo, yellow, red, and blue, symbolize both three vertical dormitory sections as well as the town's flag colors. The blue color that dominates the stationery and all print collateral, presents the Mediterranean see and gives the students a calmed and focused environment.